
The Trust
Technique®
A profoundly gentle, mindfulness-based approach that resolves behavioural issues by replacing fear with trust. No force, no dominance—just pure connection.

What is the Trust Technique?
Developed by James French, the Trust Technique® is based on the theory that animals and humans share feelings. When an animal is reacting with aggression, fear, or anxiety, they are operating at high "thinking levels". Often, as their owners, we subconsciously match these levels with our own frustration or worry.
As a Certified Practitioner, Cheryl teaches you how to lower your own thinking levels and enter a state of extreme presence and peace. Because animals are so sensitive to our emotional states, they begin to mirror this peace. Over time, we use this shared bubble of safety to help the animal overcome deep-seated traumas and triggers.
"It takes away the 'make / dominance / I'm the boss' conversations and replaces it with trust, confidence, peace and love."

How It Works
The technique relies on three core principles that build upon one another to create lasting behavioural change.
Creative Reaction
Animals are highly sensitive to our feelings. When we unknowingly project anxiety or frustration, the animal reacts to it. The first step is acknowledging this shared emotional environment.
Present Moment
We teach you how to lower your 'thinking levels' and enter a state of peaceful mindfulness. This creates a safe, quiet environment that your animal can feel and respond to.
Mindful Regard
In this shared space of peace, you learn to observe your animal without judgment. We introduce things they are normally reactive to at a pace they can handle, replacing fear with trust.
Why Choose This Method?

Let's find the right path
for your animal.
Whether you have an anxious dog, a fearful horse, or a rescue animal with a difficult past — Cheryl can help. Sessions available in Wellington or online globally. Reach out for a free initial consultation.